How trusted data enables innovation in CX through AI
A digital transformation engine based in the Middle East, called stc, was looking to become a leader in the information and communication technology (ICT) field.
However, their wide variety of consumer offerings was causing a massive increase in the amount of data generated daily, making it challenging to share trusted data across the enterprise.
In this case study, you’ll discover how stc was able to leverage Teradata to harmonize their data and enable innovation through trustworthy AI and customer experiences. Read on to learn how you can integrate disparate data sources across your business and establish a single source of truth.