EBOOK:
With this 3-part ebook, discover how purchase intent data can help your organization gain a competitive advantage in your specific markets. Learn how to evaluate practical applications of B2B purchase intent data for marketing, sales, and ABM. And explore how intent data can help your organization capture more demand, accelerate sales, and more.
PRESENTATION:
A look forward to the 12 months ahead for IT leaders and the key trends of the coming year - this presentation came from Spencer Izard, chief analyst in the enterprise advisory team at Ovum, discussing the major technology trends for this year.
EZINE:
In this quarter's CW Europe, we interview Laurence Schirrecker at Eurosport about how the broadcaster is using the latest technologies to improve how cycling enthusiasts can follow races. Computer Weekly caught up with her at the final stage of the Grand Tour cycling event La Vuelta in Madrid.
EGUIDE:
In this e-guide, learn about the state of adoption of data analytics in Australia, how Commonwealth Bank is making analytics tools more accessible to small companies and how SAS is prepping its marketers for the data flood.
EGUIDE:
In this e-guide, read about how the technology's inherent security makes it tamper-proof, and perfect for keeping and sharing records for transactions in many scenarios. Also, discover why think-tank 'Reform' believes that the government should use blockchain technology for identity assurance services across the public sector.
EZINE:
In this issue we explore the many ways Watson has evolved from the machine that bettered humans in Jeopardy! to providing deep analytical insights to solve real world crises. We also look at how Barclay's bank is using DevOps to remain competitive and reveal new research that illustrates why cloud computing is at the heart of business innovation.
EGUIDE:
Zuellig Pharma saw the lack of advanced analytics and trusted data platforms in the healthcare sector and built an offering to plug the gaps and help pharmaceutical companies enhance customer engagement. The platform has already helped one organisation better understand user behaviour and gain customer loyalty.
EGUIDE:
What's the key to a successful CX? Is it personalization, AI, chatbots—a combination of all the above— or something more? Inside, discover the key to creating a successful customer experience. Learn how chatbots are influencing the state of customer support, and explore how other emerging technology trends can improve your CX success rate.
